Sales controlling lays the foundation for your sales strategy. You need to know the products and topics your specific groups of customers are interested in.
Sales controlling draws on the results of data analyses to provide you with relevant information. Only then can you provide customer-oriented service, make individual offers and ensure your customers’ loyalty. Forget about promotions for large undifferentiated groups of customers.
As markets become more dynamic, customers place ever higher demands on products and services. You rely on versatile sales controlling to react fast to changes in the market.
Audit Data Analytics using InfoZoom, Top 10 Vendor Analysis